Evercom will work for the communication of Madrid Games Week 2014 again

Published on 28/01/2014

The second edition of Madrid Games Week will be held in the capital of Spain from the 16th to the 19th of October 2014. This year, the largest Spanish videogame fair has brought its date forward to be in sync with the international calendar of major videogame events such as Milan Games Week, Paris Games Week or Eurogamer Expo in London. Once again, Evercom will work with IFEMA in the communication strategy, as it did in the successful first edition.

The Spanish videogame association (AEVI in its Spanish acronym) will play the fair-promoter role again, with IFEMA leading the organization and Evercom supporting the global communication strategy of the event. Over 52,000 people attended the first edition to see the industry’s latest creations firsthand.

Madrid Games Week

Among the main objectives of this new edition is increasing the number of visitors and participating companies. Evercom will also design the conferences featured in the AEVI Forum. This official space allocated to the discussion of the fair will have a table specifically dedicated to the world of development.

In essence, Evercom will help broadcast the event and thereby contribute to the positioning of Spain as international videogame model. In addition, it will enhance at a national level the visibility and the objectives of AEVI (previously aDeSe) as an umbrella association for all the participants of the industry, including the world of development.